In journalism, what is meant by "digital footprint"?

• A. The reputation built by a journalist online
• B. The trail of data left by individuals' online activities
• C. Records of interviews conducted
• D. The number of followers a journalist has

Answer: (B)

In journalism, "digital footprint" refers to the trail of data left by individuals' online activities. This includes everything from social media interactions, website visits, and digital communications, to data collected through various online activities. For journalists, understanding digital footprints is crucial as it pertains to how information is shared, how sources are tracked, and how audiences engage with content. It highlights online presence and the implications of online behavior, making it an essential concept in the digital age of reporting and communication.

The other options, while related to aspects of online presence or reputation, do not accurately define what a digital footprint encompasses. The reputation of a journalist online, records of interviews, and the number of followers, while significant in their own rights, do not address the broader scope of data generation and traceability associated with digital activities.