What does serving the public good mean in journalism?

• A. Focusing on entertainment over factual reporting
• B. Priority given to commercial motives and sensationalism
• C. Prioritizing the interests of the public over sensational motives
• D. Restricting access to information from the public

Answer: (C)

Serving the public good in journalism fundamentally means prioritizing the interests of the public and providing accurate, reliable information that benefits the community. This approach emphasizes the importance of ethical reporting, ensuring that the news serves to inform, educate, and empower the audience rather than succumbing to distractions such as sensationalism or commercial pressures.

By focusing on what is in the best interest of the public, journalists can foster a well-informed citizenry capable of making decisions critical to democracy and society at large. This includes reporting on issues that may be overlooked or not deemed sensational enough for commercial purposes but are essential for the public's awareness and understanding. Prioritizing the public good helps maintain trust in the media and illustrates journalism's vital role in a functioning society.